Cookie Policy of www.terramadre.it
This document contains information about the technologies that allow this Website to achieve the purposes described below. These technologies allow the Owner to collect and save information (for example through the use of Cookies) or to use resources (for example by running a script) on the User's device when the latter interacts with this Website.
For simplicity, in this document these technologies are briefly defined as "Tracking Tools", unless there is reason to differentiate.
For example, although Cookies can be used in both web and mobile browsers, it would be inappropriate to talk about Cookies in the context of applications for mobile devices, since these are Tracking Tools that require the presence of a browser. For this reason, within this document the term Cookie is used only to specifically indicate that particular type of Tracking Tool.
Some of the purposes for which Tracking Tools are used may also, depending on applicable law, require the User's consent. If consent is given, it can be freely revoked at any time by following the instructions contained in this document.
This Website uses Tracking Tools managed directly by the Owner (commonly called "first-party" Tracking Tools) and Tracking Tools that enable services provided by third parties (commonly called "third-party" Tracking Tools). Unless otherwise specified within this document, these third parties have access to their respective Tracking Tools.
Duration and expiry of Cookies and other similar Tracking Tools may vary depending on what is set by the Owner or by each third party supplier. Some of them expire at the end of the User's browsing session.
In addition to what is specified in the description of each of the categories below, Users can obtain more detailed and updated information on the duration, as well as any other relevant information - such as the presence of other Tracking Tools - in the privacy policies of the respective third-party suppliers (via the links made available) or by contacting the Owner.
Activities strictly necessary to guarantee the functioning of this Website and the provision of the Service
This Website uses Cookies commonly called "technical" or other similar Tracking Tools to carry out activities strictly necessary to guarantee the functioning or provision of the Service.
Measurement
This Website uses Tracking Tools to measure traffic and analyze User behavior with the aim of improving the Service.
Anonymized statistics services
The services in this section allow the Owner to process and manage statistics anonymously thanks to the use of first-party Tracking Tools.
Google Analytics with anonymized IP (Google Ireland Limited)
Google Analytics is a web analytics service provided by Google Ireland Limited (“Google”). Google uses the Personal Data collected for the purpose of tracking and examining the use of this Website, compiling reports and sharing them with other services developed by Google.
Google may use Personal Data to contextualize and personalize the ads of its advertising network.
This Google Analytics integration anonymizes your IP address. Anonymization works by shortening the IP address of the Users within the borders of the member states of the European Union or in other countries adhering to the Agreement on the European Economic Area. Only in exceptional cases, the IP address will be sent to Google servers and shortened within the United States.
Personal Data processed: Cookies and Usage Data.
Place of processing: Ireland – Privacy Policy – Opt Out.
Statistics
The services contained in this section allow the Data Controller to monitor and analyze traffic data and serve to keep track of the User's behavior
Google Analytics 4 (Google Ireland Limited)
Google Analytics is a web analytics service provided by Google Ireland Limited (“Google”). Google uses the Personal Data collected for the purpose of tracking and examining the use of this Website, compiling reports and sharing them with other services developed by Google.
Google may use Personal Data to contextualize and personalize the ads of its advertising network.
Personal Data processed: Cookies and Usage Data.
Place of processing: Ireland – Privacy Policy – Opt Out.
Storage duration:
AMP_TOKEN: 1 hour
_ga: 2 years
_gac*: 3 months
_gat: 1 minute
_gid: 1 day
Google Ads Conversion Tracking (Google Ireland Limited)
Google Ads conversion tracking is a statistics service provided by Google Ireland Limited that connects data from the Google Ads advertising network with actions performed on this Website.
Personal Data processed: Usage Data and Tracking Tool.
Place of processing: Ireland – Privacy Policy – Opt Out.
Storage duration:
FDI: 2 years
test_cookie: 15 minutes
User ID Extension for Google Analytics (Google Ireland Limited)
Google Analytics on this Website uses a feature called User ID. This allows for more accurate tracking of Users by assigning each a unique ID for various sessions and devices, but in such a way as not to allow Google to personally identify an individual or permanently identify a specific device.
The User ID extension also allows you to connect Data from Google Analytics with other Data relating to the user collected by this Website.
The Opt Out link provided below allows you to deactivate tracking for the device you are using, but does not exclude further tracking activities carried out by the Owner. To also deactivate the latter, contact the owner via the contact email address.
Personal Data processed: Tracking Tools.
Place of processing: Ireland – Privacy Policy – Opt Out.
Advertising reporting features in Google Analytics (Google Ireland Limited)
Google Analytics on this Website has enabled advertising reporting features, which collect additional information from the DoubleClick cookie (web activity) and device advertising IDs (application activity). This allows the Owner to analyze specific Data relating to Users' behaviors and interests (Traffic Data and Users' interaction data with ads) and, if enabled, Demographic Data (information on age and gender). Users can choose not to use Google cookies by visiting Google's [Ad Settings] (https://adssettings.google.com/authenticated).
Personal Data processed: unique identifiers of advertising devices (Google Advertiser ID or IDFA identifier, for example), Tracking Tools and various types of Data as specified in the privacy policy of the service.
Place of processing: Ireland – Privacy Policy – Opt Out.
Storage duration:
FDI: 2 years
_gcl_*: 3 months
test_cookie: 15 minutes
Tag management
This type of service is functional to the centralized management of tags or scripts used on this Website.
The use of these services involves the flow of User Data through them and, if applicable, their retention.
Google Tag Manager (Google Ireland Limited)
Google Tag Manager is a tag management service provided by Google Ireland Limited.
Personal Data processed: Tracking Tools.
Place of processing: Ireland – Privacy Policy – Opt Out.
Targeting and Advertising
This Website uses Tracking Tools to provide personalized commercial content based on User behavior and to manage, disseminate and track advertisements.
Some of the services used by the Owner adhere to the IAB Transparency and Consent Framework, an initiative that promotes responsible data processing practices in the digital advertising sector and ensures Users greater transparency and control over the use of their data for advertising tracking purposes . Users can express their preferences regarding advertising services at any time by accessing the advertising tracking settings panel directly from the cookie policy or via the appropriate link on this Website.
This Website adheres to the IAB Transparency and Consent Framework and complies with its Specifications and Policies. This Website uses iubenda (identification number 123) as consent management software (“Consent Management Platform”).
Advertising
This type of service allows the User's Data to be used for commercial communication purposes. These communications are shown on this Website in the form of banners and other forms of advertising, also in relation to the User's interests.
This does not mean that all Personal Data is used for this purpose. Data and conditions of use are indicated below.
Some of the services indicated below may use Tracking Tools to identify the User or use the behavioral retargeting technique, i.e. display personalized advertisements based on the User's interests and behavior, also detected outside of this Website. For more information on this matter, we suggest you check the privacy policies of the respective services.
Generally, services of this type offer the possibility of deactivating such tracking. In addition to any opt-out feature provided by any of the services listed in this document, you can read more about how to opt-out of interest-based advertising in the "How to opt-out of interest-based advertising" section in this document.
Google Ad Manager (Google Ireland Limited)
Google Ad Manager is an advertising service provided by Google Ireland Limited with which the Owner can conduct advertising campaigns jointly with external advertising networks with which the Owner, unless otherwise specified in this document, has no direct relationship.
To understand Google's use of Data, please review Google's partner policies.
This service uses the “DoubleClick” Cookie, which tracks the use of this Website and the User's behavior in relation to the advertisements, products and services offered. The User can decide at any time to disable all DoubleClick cookies by going to: Ads Settings.
Personal Data processed: Usage Data and Tracking Tool.
Place of processing: Ireland – Privacy Policy – Opt Out.
Storage duration:
AID: 2 years
ANID: 2 years
Conversion: 3 months
DSID: 14 days
FCNEC: 1 year
FLC: 10 seconds
FPAU: 3 months
FPGCLAW: 3 months
FPGCLDC: 3 months
FPGCLGB: 3 months
FDI: 2 years
NID: 6 months
RUL: 1 year
TAID: 14 days
__gads: 2 years
__gsas: 2 years
_gac_: 3 months
_gac_gb_: 3 months
_gcl_au: 3 months
_gcl_aw: 3 months
_gcl_dc: 3 months
_gcl_gb: 3 months
_gcl_gf: 3 months
_gcl_ha: 3 months
id: 2 years
test_cookie: 15 minutes
Remarketing and behavioral targeting
This type of service allows this Website and its partners to communicate, optimize and serve advertisements based on the User's past use of this Website.
This activity is facilitated by tracking Usage Data and the use of Tracking Tools to collect information which is then transferred to partners who manage remarketing and behavioral targeting activities.
Some services offer a remarketing option based on email lists.
In addition to the opt-out features offered by the services listed below, the User can opt-out by visiting the Network Advertising Initiative opt-out page.
Users may also choose not to participate in certain advertising features through corresponding device setup options, such as mobile device advertising setup options or general advertising setup.
Google Ad Manager Audience Extension (Google Ireland Limited)
Google Ad Manager Audience Extension is a remarketing and behavioral targeting service provided by Google Ireland Limited that tracks visitors to this Website and allows selected advertising partners to show them personalized ads across the web.
Personal Data processed: Cookies and Usage Data.
Place of processing: Ireland – Privacy Policy – Opt Out.
Storage duration:
AID: 2 years
ANID: 2 years
Conversion: 3 months
DSID: 14 days
FCNEC: 1 year
FLC: 10 seconds
FPAU: 3 months
FPGCLAW: 3 months
FPGCLDC: 3 months
FPGCLGB: 3 months
FDI: 2 years
NID: 6 months
RUL: 1 year
TAID: 14 days
__gads: 2 years
__gsas: 2 years
_gac_: 3 months
_gac_gb_: 3 months
_gcl_au: 3 months
_gcl_aw: 3 months
_gcl_dc: 3 months
_gcl_gb: 3 months
_gcl_gf: 3 months
_gcl_ha: 3 months
id: 2 years
test_cookie: 15 minutes
How to manage preferences and give or withdraw consent
There are various ways to manage your Tracking Tools preferences and to give or withdraw consent, where necessary:
Users can manage Tracker preferences directly through their device settings - for example, they can prevent the use or storage of Trackers.
In addition, whenever the use of Tracking Tools depends on consent, the User can give or withdraw such consent by setting their preferences in the cookie policy or by updating these preferences via the tracking settings widget, if present.
Thanks to specific browser or device functions, it is also possible to remove previously saved Tracking Tools.
Other Tracking Tools present in the browser's local memory can be removed by deleting the browsing history.
Regarding third-party Tracking Tools, Users can manage preferences and withdraw consent by visiting the relevant opt-out link (if available), using the tools described in the third party's privacy policy or by contacting them directly.
How to manage preferences and give or withdraw consent
Users can, for example, find information on how to manage Cookies in some of the most popular browsers at the following addresses:
Google Chrome
Mozilla Firefox
Apple Safari
Microsoft Internet Explorer
Microsoft Edge
Well done
Opera
Users can also manage some Trackers for mobile applications by deactivating them through the appropriate device settings, such as mobile advertising settings or settings related to tracking in general (Users can consult their device settings to find the relevant one) .
How to opt out of interest-based advertising
Without prejudice to the foregoing, Users are informed of the possibility of using the information available on YourOnlineChoices (EU), Network Advertising Initiative (USA) and Digital Advertising Alliance (USA), DAAC (Canada), DDAI (Japan) or other similar services. With these services it is possible to manage the tracking preferences of most advertising tools. The Owner, therefore, advises Users to use these resources in addition to the information provided in this document.
The Digital Advertising Alliance also provides an application called AppChoices that helps Users control behavioral advertising on mobile applications.
Consequences of refusal of consent
Users are free to decide whether or not to give consent. However, please note that Tracking Tools allow this Website to provide a better experience and enhanced functionality to Users (in line with the purposes outlined in this document). Therefore, in the absence of the User's consent, the Owner may not be able to provide the relevant functions.
Data Controller
La TerraMadre s.a.s. by Dissidomino M. & C.
Via Oberdan, 30/1 - 98070 (Me)
VAT number: 02642430835
Tel.: +39 0941438576
Owner's email address: [email protected]
Since the use of third-party Trackers on this Website cannot be completely controlled by the Owner, any specific reference to third-party Trackers is to be considered indicative. To obtain complete information, Users are kindly invited to consult the privacy policy of the respective third-party services listed in this document.
Given the objective complexity of identifying tracking technologies, Users are invited to contact the Owner if they wish to receive further information regarding the use of such technologies on this Website.
Definitions and legal references
Personal Data (or Data)
Any information which, directly or indirectly, also in connection with any other information, including a personal identification number, makes a natural person identified or identifiable constitutes personal data.
Usage Data
This is information collected automatically through this Website (also by third-party applications integrated into this Website), including: IP addresses or domain names of the computers used by the User who connects to this Website, the addresses in URI (Uniform Resource Identifier) notation, the time of the request, the method used in forwarding the request to the server, the size of the file obtained in response, the numerical code indicating the status of the response from the server (successful, error, etc. .) the country of origin, the characteristics of the browser and operating system used by the visitor, the various temporal connotations of the visit (for example the time spent on each page) and the details relating to the itinerary followed within the Application, with particular reference to the sequence of pages consulted, the parameters relating to the operating system and the User's IT environment.
User
The individual who uses this Website who, unless otherwise specified, coincides with the interested party.
Interested
The natural person to whom the Personal Data refers.
Data Controller (or Manager)
The natural person, legal person, public administration and any other body that processes personal data on behalf of the Data Controller, as set out in this privacy policy.
Data Controller (or Data Controller)
The natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data and the tools adopted, including security measures relating to the operation and use of this Website. The Data Controller, unless otherwise specified, is the owner of this Website.
This Website (or this Application)
The hardware or software tool through which the Personal Data of Users is collected and processed.
Service
The service provided by this Website as defined in the relevant terms (if available) on this site/application.
European Union (or EU)
Unless otherwise specified, any reference to the European Union contained in this document is intended to include all current member states of the European Union and the European Economic Area.
Cookies
Cookies are Tracking Tools that consist of small portions of data stored within the User's browser.
Tracking Tool
Tracking Tool means any technology - e.g. Cookies, unique identifiers, web beacons, integrated scripts, e-tags and fingerprinting - which allows Users to be tracked, for example by collecting or saving information on the User's device.
Legal references
This privacy information is drawn up on the basis of multiple legislative systems, including articles. 13 and 14 of Regulation (EU) 2016/679.
Unless otherwise specified, this privacy policy applies exclusively to this Website